Business Details
Your Trusted Birmingham Property Partner
Established as a leading independent real estate agency, In The City has served Birmingham and the West Midlands area for decades. With over 35 years of local expertise, our managing director Andrew Piper leads a team dedicated to delivering a high-quality, personal service tailored to clients' needs. Our physical presence in St Pauls Square, Birmingham's Jewellery Quarter, underscores our commitment to the local market. We pride ourselves on maintaining the lowest sales and management fees in Birmingham while eliminating administration charges for prospective tenants. Our approach combines deep market knowledge with transparent pricing, ensuring clients benefit from competitive rates without compromising service excellence. Through strategic advertising across prime platforms and our prominent shop front, we maximise property exposure for both residential and commercial clients.Our fee structure reflects our confidence in successful outcomes: 'No Sale/No Fee' for property sales and performance-based rental services. With a proven track record in managing high-value transactions, we provide comprehensive support from property valuation to tenant vetting and contract administration. Our focus on personal accountability ensures clients receive regular updates throughout the process. By maintaining membership in trusted property networks like primelocation.com, we connect local properties with national and international audiences while retaining the agility of an independent agency.
Services
Residential Sales
Commercial Lettings
Property Management
Market Valuations
Tenant Vetting
Highlights and features
- We offer 35+ years of local property market expertise
- Our fees include no hidden administration charges for tenants
- We maintain Birmingham's lowest property management fees
- We provide dual advertising across prime online platforms and physical locations
- Our team combines independent agility with institutional knowledge
Services
Residential Sales
Our residential sales service combines local market expertise with comprehensive marketing strategies. We offer free property valuations, professional photography, and advertising across prime platforms including primelocation.com. Our 'No Sale/No Fee' guarantee ensures risk-free transactions while our central Birmingham location provides direct access to local buyers. With competitive 1.25%+VAT fees, we deliver cost-effective solutions without compromising service quality.
Commercial Lettings
Specialising in commercial property rentals, we offer market-leading rates from 10 per square foot. Our services include property valuation, tenant sourcing, and contract management. We provide upfront disbursements covering advertising and documentation, with success fees calculated at 10% of passing rent. Our Jewellery Quarter location gives unique access to Birmingham's commercial property market.
Property Management
Our full property management package covers rent collection, tenant communication, and property maintenance. Fees start at 75% of first month's rent plus VAT, followed by 10% monthly management fees. We handle all administrative tasks including utility notifications and deposit management, ensuring hassle-free ownership for landlords across Birmingham and the West Midlands.
Tenant Vetting
We conduct thorough tenant background checks including credit assessments and reference verification. This service forms part of our lettings package that includes contract preparation and inventory management. Our vetting process protects landlords' investments while ensuring qualified tenants secure quality properties across Birmingham's residential markets.
Market Valuations
Our valuation service leverages 35+ years of local market expertise to provide accurate property pricing. Available for both residential and commercial properties, this service forms the foundation of our 'No Sale/No Fee' sales approach and competitive rental pricing strategies. Valuations consider current market conditions and comparable sales data.
People
Andrew Piper
Managing Director
With over 35 years of local property market experience, Andrew Piper leads In The City's operations. His expertise in Birmingham's real estate sector ensures strategic decision-making and client-focused solutions. Andrew's leadership maintains the agency's reputation for competitive pricing and quality service.
Questions
What areas do you cover?
We specialise in Birmingham and the wider West Midlands region, with particular expertise in the Jewellery Quarter and St Pauls Square areas.
What fees do you charge for residential lettings?
Our residential lettings fees start at 100% of the first month's rent plus VAT, with no additional administration charges for tenants.
How do you market properties?
Properties receive professional photography, online listings on primelocation.com, window displays at our St Pauls Square office, and targeted mailshots to prospective buyers.
What commercial property services do you offer?
We handle commercial sales, rentals, and acquisitions with fees starting at 10% of passing rent plus VAT for leasing services.
Do you offer property management services?
Yes, our full management package includes rent collection, tenant communication, and property maintenance for 10% monthly management fees.
